- Summary:
- Binance Wealth enables wealth managers to deliver financial advisory services for their high-net-worth clients looking for crypto exposure.
Binance, the global blockchain ecosystem trusted by over 230 million users worldwide, today announced Binance Wealth, the first crypto exchange technological solution for wealth managers. Binance Wealth allows wealth managers to oversee the onboarding of their clients and make investment recommendations, allowing their clients to receive strong support during onboarding and thereafter while retaining full discretionary control, akin to traditional wealth management.
Wealth managers must first apply to access Binance Wealth. After being successfully onboarded, they can then help support their clients’ onboarding journey by submitting the necessary KYC/KYB documentation for verification. Onboarded clients can then manage their own investments directly as well as receive recommendations from their wealth managers for their review and approval.
Binance Wealth is the first crypto exchange solution enabling wealth managers to address their high-net-worth clients’ interest for exposure to this new asset class. Binance is meeting demand from the private wealth segment preferring to diversify their portfolios with the support of their trusted wealth managers.
Designed by Binance’s global team of industry-leading crypto and traditional financial experts, Binance Wealth significantly reduces the entry barrier for wealth managers and their high-net-worth clients who are looking for digital assets exposure:
- TradFi experience: wealth managers and their clients enjoy an experience that is near-identical to the traditional financial advisory framework which they are familiar with.
- Intuitive user interface: Binance Wealth offers wealth managers a comprehensive and unified dashboard with an overview of onboarded clients and their portfolios.
- Exposure beyond Bitcoin and Etherum: Wealth managers’ clients can conveniently gain exposure to Binance’s wide range of supported tokens.
- Flexibility of investments: Binance Wealth supports both trading and earn/staking products, catering to client interest across active and passive investing.
- White-glove VIP service: Wealth managers receive high-touch VIP services and support from Binance VIP key account client managers.
Catherine Chen, Head of Binance VIP & Institutional shared, “As investors worldwide recognize the potential of digital assets, we are responding to wealth managers and their clients asking for a solution to more easily access crypto. Unlocking capital inflow is key to making digital assets mainstream but there has long been a lack of traditional infrastructure for the private wealth segment to gain exposure to crypto. Binance Wealth will reduce the entry barrier for more market participants to access this new asset class and help bridge crypto and traditional finance.”
The launch of Binance Wealth demonstrates Binance’s pioneering expertise in supporting institutional adoption of crypto assets. Other Binance industry-first solutions built to support traditional and institutional users’ journey into digital assets include its banking triparty solution, which helps institutional investors mitigate counterparty risk by holding their trading collateral in the form of traditional assets with a partner bank.
For more information, please visit binancewealth.com